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WATERLOO — A new Main Street Waterloo affairs helped abounding new retailers accompany absolute city businesses for the anniversary arcade season.

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Shelly Delagardelle’s Simply Artful, a stenciled appurtenances business commonly run online or at ability shows, was one of 10 pop-up shops aperture in acting city storefronts for Baby Business Saturday.

“I assuredly got my shop, and it’s awesome,” said Delagardelle, who was in baby amplitude at 212 E. Fourth St. “I’ve already awash a few things, so that’s great; and I’m admiring all the people.”

Around the bend at 615 Sycamore St., Katie Patterson and her accompany opened Appurtenances in a abandoned allocation of the adapted New Plaza Hotel building. The store, which has 15 altered makers affairs locally curated home decor, was packed.

“They all accept ancillary businesses, so they can all advertise their being above this,” Patterson said of the artists. “It’s aloof a way for them to get a little jump alpha on their business and advance them.

“We’ve had so abounding bodies from Newton’s appear over, or Brown Derby, and they say ‘You should be actuality permanently,’” she added.

Greg Brown opened Epic Finds on the bend of West Fourth and Jefferson streets as a pop-up boutique to advertise best appliance he’s best up from the 1940s through ‘60s.

“Even some ‘70s if it looks air-conditioned and has that vibe to it,” Brown said. “I’ve been affairs some of it from my house, but I aloof bare a retail ambiance like this to advertise it.

“It’s a abundant space,” he added. “I’m beholden for (landlord) JSA (Development) aperture it up and Main Street Waterloo for accepting abaft it.”

Each of the 10 city pop-up food will be accessible from 11 a.m. to 5 p.m. every Saturday until Christmas.

“We had accessible storefronts so we anticipation let’s affairs those,” said Nick Hedrick, acting Main Street director. “Let’s accompany bodies downtown, let’s appearance the spaces off that we accept and appearance the retailers that their shops would assignment downtown.

“It’s active downtown. Isn’t it great?” Hedrick added. “Hopefully every Saturday is this busy.”

Shoppers were out in force on the day amid Black Friday and Cyber Monday to abutment their accompany and neighbors active baby businesses in the Cedar Valley.

Parking spaces and bend allowance both were at a exceptional on Main Street in Cedar Falls as shoppers accustomed “Shop Small” tote accoutrements went from abundance to store.

Ann Eastman, who has run Miss Wonderful Best in city Cedar Falls for bristles years, said Baby Business Saturday is one of the busiest and best important canicule of the year.

“We absolutely are action the adulation from customers,” Eastman said. “We’re aggravating to affix with anniversary chump today and say acknowledgment for arcade locally.

“It agency everything. We cannot abide after the abutment of our bounded community. They can accept to go to a big box store, but they’ve called the agreeableness of downtown.

“The crowds are aloof absurd and the action is so good,” Eastman added. “Everybody’s in a abundant mood. Everybody’s action festive. The acclimate is great.”

Julie Cuvelier of Cedar Falls started her Saturday in city Cedar Falls but anguish up in city Waterloo breadth she was accustomed a anew purchased table from a pop-up store.

“The Boutique Baby for Saturday (movement) is agitative for me,” said Cuvelier, who has been acceptable her Cedar Falls accompany to analysis out the awakening action in city Waterloo.

“To get bodies to physically appear bottomward and get bodies to see it takes a day like today,” she said. “An agitative day like this is actual accessible for this area. I adulation to see bodies bottomward actuality like this.”

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